Hire a Freelance For Web Developer & Social Media Marketing
Are you a budding start-up trying to establish your global footprint? Or an existing business that has realized the need for a complete brand overhaul? If you nodded in agreement to either of the questions – a good website developer will come handy in achieving the desired results. An appealing website is a prerequisite for any business today. Offering a good web experience will help organizations make a unique statement in the swarming web arena. So, how does one decide if a web design company or a freelance web developer will get the job done right? Here are some factors to consider.
Decide Your Services or Niche
What do you do? And please don’t answer “graphic design” or something vague. Talk to the ideal reader you identified above and really answer, “What do you do?” Whenever you hear that question, understand that it really means, “What can you do to make my life easier or better?”
What do you do? And please don’t answer “graphic design” or something vague. Talk to the ideal reader you identified above and really answer, “What do you do?” Whenever you hear that question, understand that it really means, “What can you do to make my life easier or better?”
Write down every single thing you like to do within your freelance niche, then split it into a diagram like the one below–I use this in my classes. Write down what you’re interested in that people are willing to pay you for vs. what you’re just interested in vs. work that you’re interested in that people are also willing to pay your for. Then, within that list, select the things that will bring you an ideal amount of income and satisfaction
Choose Your Brand Name + Business Entity
Now that you have a clear handle on who you’re working with and what you’re able to do for them, choose a brand name that fits you and appeals to your clients. The major debate with most of you crazy, wonderful freelancers is whether or not to choose your own name or a “business-y” brand name. Ask yourself these questions:
Now that you have a clear handle on who you’re working with and what you’re able to do for them, choose a brand name that fits you and appeals to your clients. The major debate with most of you crazy, wonderful freelancers is whether or not to choose your own name or a “business-y” brand name. Ask yourself these questions:
- Will I ever want to sell this company? (Perhaps don’t name it after yourself if so.)
- Will I ever want to expand this company beyond what I’m doing now? (Don’t include any “limiting” words as a part of your official name–ex: “graphic design” or “tech consulting,” etc.)
- Will my ideal client think my name is too playful? Too stuffy?
- Will my ideal client be confused about what I do based on my name?
- Am I trying to name my company something trendy that won’t be cool or relevant in five years?
- Am I naming my company something so “deep” and personal that it would be hard to explain to others, or that I wouldn’t want to explain it to others, or that I would be “so over” it in five years?
- Does my intended name fit me as a person, or am I trying to stretch beyond who I really am at my core?
- Will I like this name in five years?
- Time to get a visual identity that matches all the decisions you’ve come to above. If you’re a designer, treat yourself like a client and go through the careful design process with yourself. If you’re not a designer, hire someone who is likeable, who has a portfolio that speaks to you, who is responsive, and who seems to give very useful information. Here are some of my favorite designers right now who are capable of crafting full, thoughtful, unique brand identities
Create Your Website + Blog
Decide if you will have just a portfolio website or a blog and a website.
Decide if you will have just a portfolio website or a blog and a website.
Ha. Ha. Ha.
That was a joke. And a test. You will be blogging. For the most part. It is the best way I’ve seen to establish your expertise, show your skills, help your clients, and become the most likeable person on the Internet. Here are a few benefits of blogging if you really need convincing
Decide on Your Pricing
Will you charge by the hour or per project? One of the exercises I take all of my clients through is writing down every single task they have to complete for a particular process in one column. Then estimating the time it will take in the next column, followed by how much they’d like to compensate themselves per hour for that task. Finally they can multiply to get a total compensation amount for each task in the last column. I have them follow a similar process for all the inputs + materials they need to complete a project. View the example I created below for an invitation designer.
Will you charge by the hour or per project? One of the exercises I take all of my clients through is writing down every single task they have to complete for a particular process in one column. Then estimating the time it will take in the next column, followed by how much they’d like to compensate themselves per hour for that task. Finally they can multiply to get a total compensation amount for each task in the last column. I have them follow a similar process for all the inputs + materials they need to complete a project. View the example I created below for an invitation designer.
Establish Your Workflow + Processes
One of the most important yet most ignored steps in the process of starting a freelance business is establishing a set workflow and set of processes that happens with each type of project and each client.
One of the most important yet most ignored steps in the process of starting a freelance business is establishing a set workflow and set of processes that happens with each type of project and each client.
- Client submits an inquiry form on my website.
- I decide whether this sounds like a project that lines up with me or not.
- I either respond by email with (a) my “thank you” template, a personal note, and my “process PDF” or a link to the applicable page on my site, or (b) my “thank you but . . .” template and recommend other freelancers
- Client then . . .
. . . and so on.
This is important because you will identify additional content and resources you need to create (forms, emails, attachments, etc.) and you will be able to pinpoint places in the process where you can add in extra goodies and excitement for your clients. You’ll also be able to set an organization system in place that works for you and figure out blog posts or additional offerings you can create to complement the process.
10. Develop Your Contracts + Other Documents
Sign a contract/agreement with everyone. Even your friends. If anything, it will just clearly outline what the other person can expect from you. It protects you from people adding on services they thought were implied or that they tried to sneak in. Yes, it happens.
Sign a contract/agreement with everyone. Even your friends. If anything, it will just clearly outline what the other person can expect from you. It protects you from people adding on services they thought were implied or that they tried to sneak in. Yes, it happens.
Don’t forget to develop documents like a price sheet, a PDF of the process you’ll take your customer through, and any other information you communicate regularly.
If you are looking for a freelance web developer, freelance PHP developer and freelance web designer based in Mumbai, Navi Mumbai and all across India, please contact me directly for below listed services:
- Freelance web development and Maintenance
- Website Designing and Customization
- WordPress Customization and Development
- E-commerce Solutions and Websites
- Email Marketing and Mass Mailing
- Website Hosting and Domain Registration
- Software Consulting and Support
- PHP, CSS and MYSQL Projects
- Freelance PHP Web Development
- Open Source web Development
- Social Media Marketing
- Search engine Optimization
- Google Adwords
Drop your Requirements in below listed details, I will get back to you:
mail: info@freelancerdigitalagency.com
Contact Number: +91 – 7506776850
Comments
Post a Comment